October 7, 2025 | Sarah Clark
In July, monthly retail cannabis sales continued their year-over-year increase, reaching just over $485 million. This figure is based on Statistics Canada’s latest seasonally adjusted data on monthly retail sales, price, and volume.
This marks an increase from just under $479 million in July 2024 and represents the highest sales in 2025, following a dip to $408 million in February.
August and December 2024 still hold the record for monthly retail cannabis sales, with $494.4 million and $489.6 million in sales, respectively.
The monthly retail sales, price, and volume, seasonally adjusted, provides a broad view of retail activity. It breaks down sales into spending (price) and the number of goods sold (volume), while also removing seasonal trends for clearer comparisons over time.
Statistics Canada routinely updates these figures as more accurate sales data becomes available. For instance, earlier this year, initial figures for December 2024 showed sales at just under a half-billion, before being adjusted down to $489 million in the most recent reports.
Meanwhile, monthly retail commodity sales—representing the total revenue from goods sold by retail businesses—reached a new high of $605 million in June 2025, an increase from $495 million in June 2024. In July 2025, this monthly figure decreased to $596 million, though still up from $495 million in July 2024.
While cannabis sales continue their upward trend, the industry’s rapid expansion in the initial years following legalization has begun showing signs of slowing and consolidation.
After several years of consistent growth, retail cannabis sales in Canada have been fluctuating between $400 and $500 million a month for most of the past two years.
Ontario, Alberta, Quebec, and British Columbia continue to be the largest drivers of sales in Canada. Ontario alone accounted for more than $2 billion in cannabis sales in 2024, an 11.3% increase from the previous year.
Dried cannabis flower (combined with non-infused pre-rolls) continues to be the largest product category in Canada, but has been steadily losing market share to concentrates, especially vapes, over the years, and to a lesser degree, edibles and beverages.
Statistics Canada has also recently updated their monthly figures for gross domestic product (GDP) at basic prices, with the contribution from the cannabis sector coming in lower than previously estimated.
The figures earlier this year showed the legal, licensed cannabis industry’s contribution to Canada’s GDP reaching $9.28 billion in May 2025. As of October 2025, the combined contribution from cannabis producers and retailers has now been adjusted to $8.91 billion in May, $8.85 billion in June, and $8.77 billion in July. These figures are seasonally adjusted and chained to 2017 dollars.
Canada’s GDP grew for the first time in four months in July.
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